Next Level Course Creator

Offering a fresh perspective on the online course industry with strategies for next level curriculum development and client experience that leads to programs with high levels of participant satisfaction and retention. Cultivate and grow the relationships of the leads you spent so much time and energy capturing rather than always having to go out and get new leads.

Listen on:

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  • Spotify

Episodes

Thursday Feb 16, 2023

Join me today as I have a chat with Pia Silva, Founder of No BS Agency Mastery, about the role confidence plays as a course creator (and how to instill that confidence in your students as they chase after their big goals), demystifying strategy, and establishing and holding boundaries that model responsible business ownership, but also honor student needs. This is an episode you don’t want to miss!
 
About Pia:
Pia Silva is a partner and brand strategist at Worstofall Design where they build entire brands in 1-3 day intensives. She’s also the founder of No BS Agency Mastery where she teaches 1-2 person branding agencies scale to $30-50k months while reducing their workload by up to 80%, all without employees. She’s a TEDx speaker, a Forbes contributor, podcast host and author of Badass Your Brand.
 
Find Pia @PiaLovesYourBiz on all socials and www.nobsagencies.com/blueprint
Connect on Instagram: www.instagram.com/ericanashdesign
Learn more about working with Erica: www.ericanash.com

Thursday Feb 02, 2023

On today’s episode of Next Level Course Creator, I had the opportunity to chat with Alecia St. Germain, Founder of The Conscious Edge and truly amazing mindset coach. We dive deep into the topic of people pleasing and how that shows up in next level courses, especially when dealing with negative feedback. Alecia gives some great advice on how to reign in people pleasing tendencies and look at feedback in a way that’s helpful and empowering rather than something that throws everything off track. If you’re in the business of serving other people at a high level, this is an episode you don’t want to miss.
 
About Alecia:
Alecia St. Germain is a Certified Immunity to Change Coach, Soul Purpose Oracle, and founder of The Conscious Edge – a leadership and personal development company focused on empowering female entrepreneurs to leverage their time and expertise efficiently to build multiple-six and seven-figure businesses.  After training more than 10,000 entrepreneurs, Alecia knows that strategies and tactics are only a small part of creating wealth and happiness.  Merging methodologies of modern science and ancient wisdom, she helps her clients uncover and transform their unconscious beliefs, while creating alignment between mind, body, and soul.  Nothing lights her up more than seeing her clients confidently shatter their income ceilings, reclaim their time, and step boldly into their roles as leaders.
Find Alecia at www.consciousedge.com
Connect on Instagram: www.instagram.com/ericanashdesign
Learn more about working with Erica: www.ericanash.com

Thursday Jan 19, 2023

In today's episode, we discussed the #1 indicator that an online course is successful: change in participant behavior. We defined what this indicator means and provided examples of how students might demonstrate a change in behavior after taking a course. We also talked about the benefits of measuring change in behavior, including understanding the effectiveness of course content and teaching methods, identifying areas for improvement, and understanding the value and impact of the course on students. Finally, we provided strategies for course creators to track and measure changes in participant behavior, such as collecting data from evaluations or surveys, observing changes in student participation, and analyzing changes in performance or outcomes.
 
Resources mentioned:
Beyond Satisfaction by Breanne Dyck
Connect on Instagram: www.instagram.com/ericanashdesign
Learn more about working with Erica: www.ericanash.com
For transcripts: www.ericanash.com/blog

Thursday Jan 05, 2023

In this episode, I have the privilege of sitting down with Julia Taylor, the founder and CEO of GeekPack and the creator of WP Rockstar. We’re diving into the topic of caring for individual clients when you have a large community, the process of making clients feel like they’re more than just a number, and how hiring a professional curriculum designer made a difference in her business and the confidence she felt in her program.
 
If you’ve got a large program or your program is heading that way, listen in for some of Julia’s insight on navigating the large community experience.
 
About Julia:
Julia Taylor is a self-taught web-developer and online business owner who founded GeekPack® in 2018. She is passionate about empowering women and girls everywhere to create better lives for themselves by teaching them how to code and manage their own businesses in the digital realm. Discover Julia Taylor and GeekPack® here: https://geekpack.com/
Connect on Instagram: www.instagram.com/ericanashdesign
Learn more about working with Erica: www.ericanash.com
For transcripts: www.ericanash.com/blog

Thursday Jan 05, 2023

In this episode I get to sit down with Shannon Mattern, the founder of Web Designer Academy and host of the Profitable Web Designer podcast. We’re having a candid conversation about cultivating community, creating safer spaces for clients and team members, and how client retention has a place in your program right alongside new enrollments.
 
About Shannon:
Shannon Mattern is the founder of the Web Designer Academy where she mentors web designers to create profitable, sustainable and scalable web design businesses. Her proven frameworks for packaging, pricing, positioning and selling premium web design services have helped hundreds of designers raise prices, book dream clients and work less. 
 
She's also the host of the Profitable Web Designer Podcast, your go-to resource for marketing, mindset, money, management and mentorship for web designers who want to create businesses that provide freedom, flexibility and financial independence.
 
Learn more and connect with Shannon at https://webdesigneracademy.com and www.instagram.com/shannonlmattern or www.instagram.com/profitablewebdesigner
 
Other resources mentioned:
Dr. Lee Cordell: https://www.leeccordell.com/
The Institute for Trauma and Psychological Safety: https://www.institutefortrauma.com/
Connect on Instagram: www.instagram.com/ericanashdesign
Learn more about working with Erica: www.ericanash.com
For transcripts: www.ericanash.com/blog

Thursday Jan 05, 2023

As course creators, we have the power to change people’s lives. Education is a powerful force for good, AND ALSO a billion dollar industry. With the explosion of online courses and increasing competition in the industry–not to mention the rhetoric on social media–it’s easy to get caught up in the numbers–conversion rates, launch dates, revenue goals.
 
Today we’re going to talk about human-first course creation–what it is, why it matters, and how you can start taking a more human-first approach in your program right now.
Connect on Instagram: www.instagram.com/ericanashdesign
Learn more about working with Erica: www.ericanash.com
For transcripts: www.ericanash.com/blog

Thursday Nov 10, 2022

If you have a course that is converting well, and you’re wondering what’s next for your program and your students, this is for you.
 
The online course journey is so much more than conversion numbers, sold out launches, and five-figure months. It’s about real people getting a real education that has the potential to change their lives.
 
Education is a powerful force for good, and we have more access to it now than ever before. What you’ve created is needed and good, but it’s also challenging and very nuanced.
 
This is Next Level Course Creator, a podcast for online course creators who want to create a premium online program that serves the whole person, satisfies student needs, and creates brand ambassadors who tell all their friends about how awesome you are.
 
I’m Erica, online course designer and strategist, former high school teacher, and all around educational nerd.
 
I help course creators just like you elevate and streamline their course curriculum to make it more engaging and actionable in order to generate more revenue through retention and quality referrals.
 
The skills I learned over the decade-long period I spent as a scrappy high school teacher allowed me to cultivate the process and strategy for developing engaging, holistic online courses that focus on participants as a whole person, rather than a faceless entity somewhere on the internet.
 
And a really beautiful thing happens when we view our courses with a human-first lens … we’re better able to meet needs, which leads to higher levels of satisfaction, which then leads to more engagement, greater success with strategies, higher retention rates, and quality referrals. 
 
Each episode of this podcast will offer a fresh perspective on the online course industry with strategies for next level curriculum development and client experience that leads to programs with high levels of participant satisfaction and retention.
 
If you’re ready to cultivate and grow the relationships you’ve already established with the leads you spent so much time and energy capturing rather than always having to go out and get new leads … you’re in the right place!
 
Listen in as I chat with next level course creators who are doing it really well and sharing what’s working for them.
 
Let’s go!
 
Send me a message: erica@ericanashdesign.com
Work with me: https://www.ericanash.com/work-with-me

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